View Now: The Evolution of Subscription Business

View the Zuora webinar The Evolution of Subscription Business with special guest speaker Amy Konary from IDC to learn what successful companies are doing with their subscription business models to generate more revenue and respond to ever-increasing sophistication from their customers and prospects.

Guests and Host:

- Amy Konary, VP of Software Licensing and Provisioning, IDC
- Darren Cunningham, VP of Cloud Marketing, Informatica
- Kyle Christensen (host), Sr. Director of Marketing, Zuora

Webinar Topics:

Next Generation Business Models
Whether it’s a freemium model, tiered pricing, upgrade paths, or new pricing trends, the subscription model is evolving.

Pricing and Packaging Strategies
How do you respond to increasing customer skepticism and demands for flexibility with a pricing and packaging strategy that maximizes both revenue and customer loyalty?

Industry Trends
Traditional companies are finding new growth opportunities with subscription offerings, while a new breed of burgeoning companies are causing industry disruption.

Case Studies
Informatica moved from a license model, to a freemium model to a usage based model. Find out how.

Register Here to View Now:

First Name:
Last Name:
Company:
Title:
Email:
Phone:
Annual Revenue:
What is causing you to look for a subscription management solution?
How many unique subscription products or plans do you now (or plan to) offer?
Are you using or thinking about any of the following pricing strategies?
What CRM do you currently use?
What accounting system do you currently use?
Will your customers be able to upgrade, downgrade or add-on to their subscriptions?
Company Size (Employees)
Do you sell to businesses, customers or both?
How do you manage your subscriptions today?
Can your customers subscribe to more than one service?
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