A Message from Tien Tzuo, Founder and CEO, Zuora

Key Considerations for Success in the Subscription Economy
Amy Konary, Research Vice President, IDC

The Subscription Economy CFO: Using Data to Drive Long-Lasting Customer Relationships
Chad Varra, CFO, SendGrid

Streamlining Processes to Support Business Growth and Improve Efficiencies
Portia Hallett, Director, Shared Services and Cathy MacDonald, CIO, Xplornet Communications Inc.

Selling Hardware and Software in the Subscription Economy: The Keys to Success
Bill Plummer, Business Enablement Officer, NCR Silver

The Evolving Role of the Financial Controller in the Subscription Economy
Marisa Massie, Controller, Bazaarvoice

Five Key Factors for Measuring the Success of your Subscription Business
Denis Pombriant, Beagle Research

Relationship Business Management: The Key to Success in the Subscription Economy
Brian Bell, CMO, Zuora

The New Analytics Discipline for the Subscription Economy: Recurring Revenue Optimization
Matthew Shanahan, Co-founder and Head of Strategy, Scout Analytics

Growing Your Subscription-Based Business
Steven Woda, CEO, uKnow.com

[Your Business] as a Service: Developing Your Subscription Business Strategy
Gray Chynoweth, COO, Dyn

15 Minutes with Jeffrey Kaplan Managing Director, THINKstrategies, Inc.

Ensuring Success with a Winning Multi-Vendor Approach
Kyle McDoniel, SVP and GM, FOX Sports NEXT/Scout Media

Ten Key Points to Ponder about SaaS Metrics
Joel York, Internet Software Executive and SaaS Blogger

The XaaS Business Model: Key Considerations for Pricing, Contracting, Billing, and Financial Management
Tim Jellison, Senior Executive, Dave Sovie, Senior Executive, and Sam Glick, Senior Manager, Accenture

The Subscription Continuum
Alan Shanahan, Astadia Consulting UK Ltd and Saas Blogger