On-Demand Webinar
In the Subscription Economy, there has been a profound shift in the way consumers buy products and services. Your customers want pricing and packaging simplicity to make the buying process easy but they also need more flexible models that fit their changing needs and deliver more value over time. When was the last time you changed your pricing model to suit your customers? Is it flexible enough to keep up with these changing market demands?
Join Zuora, Simon-Kucher and Intuit to dive into these topics and learn key insights from Intuit QuickBase from their own pricing journey as it has evolved to better meet customer needs and drive subscriber and revenue growth.
In this webinar, you'll learn:
-
How to design pricing and packaging to fit customer segments and needs.
-
How to achieve balance between packaging simplicity and flexibility, without compromising on price.
-
A framework for planning and optimizing your own pricing and packaging.
- Insights from Intuit’s own pricing journey - e.g. how to drive execution and change management to ensure success.
Watch the webinar replay today!
Speakers:
Gaurav Bahl
Senior Product Marketing Manager
Intuit QuickBase
Deepak Sharma
Senior Director
Simon-Kucher & Partners
Joe Andrews
Senior Director, Marketing
Zuora