If you’ve ever spent your weekend buried in spreadsheets, tracking down numbers, fixing formulas, and chasing “what broke this time?,” this story is for you. In this episode of Get Back to Real Accounting, Priscilla Rossouw shares how she turned AppFolio’s quote-to-cash process from manual mayhem into what she calls “magic in the background.”

• Where to start (and why “perfect timing” is a myth). Priscilla’s proven formula for untangling quote-to-cash.
• How to make data tell a story. Learn how her team turned finance from “order-takers” into “strategy-makers.”
• How to stop upstream chaos from wrecking revenue. The practical playbook for aligning quoting, billing, and revenue recognition so your numbers stay consistent and compliant.
• The real cost of leaving finance out of the room. Why looping finance in after GTM changes is a recipe for rework, and how AppFolio flipped the script to make finance a true business partner.
• The real human impact of greater automation. For Priscilla and her team, it means finally focusing on strategy (not just manual work) and yes, actually enjoying time off.